Originally published on DandB. If you decided to be spontaneous and show up to an event without preparing beforehand, you may have struck gold and landed a big client. Like so many things in life and business, you get out what you put in. When it comes to matchmaking for small diverse businesses, the preparation you do before the event is just as important as your actions during and after the event — perhaps even more so.
18 Success Factors for Effective Matchmaking at Business Events
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The 3 day event, February 9th th, th, was geared toward small businesses, either currently active with respect to procurement contracts, or aspiring to establish a relationship with various buying arms of much larger private and public sector companies. The uniqueness of this event involved prescheduled meetings matching small business sellers to corporate and government purchasing departments during the actual event. In addition, an on site re-schedule booth allowed for an aspirant to add one or more of these 1-on-1 meetings to their pre-scheduled meeting slate, predicated on availability and time. In addition, counselors from the SBA and SBA partnership organizations were available to consult on key small business issues, including access to capital, effective business planning, and other technical and procurement assistance needs. This event was so successful, that it will be replicated in other major U. Several contracts were negotiated on site. More successful purchasing deals are pending.
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So, what is Business Matchmaking? Business Matchmaking is a networking event typically hosted by a non-profit organization or educational institute with the purpose of connecting small businesses with major corporations and government agencies. Many SMBs are constantly challenged by figuring out ways to increase their revenue and find means to connect with major corporations and government agencies.
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